As the award-winning Owner & Strategist at Reflective Marketing, Krystal Hobbs has dedicated her career to helping businesses of all sizes get known and grow using the power of social media. Krystal and her team have trained with the top 1% of Facebook advertisers in the world, making her agency one of the most advanced in North America. She is also the proud host of Beyond the Tools, a podcast for business owners in the trades. Actively involved in her local Canadian Home Builders’ Association, Krystal chaired its events committee and served as a board director for 4 years. In her spare time, Krystal enjoys practicing muay thai and hanging out with her pup, Buddy!